OMODA & JAECOO (pronounced OMODA & JAECOO) under Chery Automobile, the world’s leading leader in automotive technology. Prepare to create a new phenomenon in the Thai automotive industry with the launch of the cutting-edge vehicle of JAECOO 7 SHS (Super Hybrid System), the innovative Super HEV + EV, a cutting-edge SUV with a modern design, to the marketing overview of OMODA & JAECOO, and the plan to officially bring Chery, the world’s leading brand, to the market in Thailand. Under the concept of “NEW ENERGY, NEW ECO, NEW ERA”, reflecting the commitment to co-create a new energy ecosystem that changes the world in a sustainable manner, the company will showcase cutting-edge automotive technology and modern design from various newest models from OMODA & JAECOO and Chery for everyone to experience, as well as special offers at the Bangkok International Motor Show 2025 from March 26 to April 6 , 2025 at the Bangkok International Motor Show 2025 from March 26 to April 6, 2025 at the Bangkok International Motor Show. IMPACT Challenger Hall 1-3, Muang Thong Thani, OMODA & JAECOO Booth No. A23
OMODA & JAECOO focuses on building a strong brand awareness and meeting the needs of Thai consumers on the spot. It presents vehicles that stand out with cutting-edge technology. OMODA C5 EV and JAECOO 6 EV (or iCAR 03 in China)
have been an important driving force for the parent company, OMODA C5 EV and JAECOO 6 EV (or iCAR 03 in China).
Chery Automobile decided to enter the market in Thailand fully. It will add to
the customer base and marketing network that OMODA & JAECOO has built, and offer a wider range of products to cover a
wider range of customers.
“Based on the success of OMODA & JAECOO in the Thai market, we are confident in the potential of the automobile market in Thailand.
This is an important factor that made the decision to prepare to bring the Chery, the parent brand, entered the market in Thailand in full swing this year.
We are committed to offering new energy vehicles. New Energy Vehicles are high-quality and state-of-the-art automotive technology that meets the needs of Thai consumers in all groups, while building trust and trust among customers through excellent service and
a comprehensive dealer network. Chery’s acquisition will be an important step in our expansion in Southeast Asia, and we are ready to apply our experience as China’s No. 1 automobile exporter to build sustainable success in the Thai market, including the production plant in Rayong Province that will start production in the third quarter, further reinforcing consumer confidence in Thailand,”
said Qi Jie, Chairman of Omoda & Jeku (Thailand).
At the Bangkok International Motor Show, Chery will bring a new model. The three models are on display for the first time: Chery Arrizo 8L, a luxury plug-in hybrid sedan, Chery Tiggo 9, a plug-in hybrid SUV for families, and Chery Tiggo Cross, a compact hybrid SUV for the new generation. Chery’s expansion in Thailand is part of its expansion strategy in Southeast Asia, focusing on building brand trust through the principles of “Green, Technology, Family, Companionship” and focusing on
delivering high-quality products with state-of-the-art technology and world-class safety standards.
Grandly unveiled the JAECOO 7 SHS (Super Hybrid System) with an orchestra from the Bangkok Symphony Orchestra.
At this motor show, OMODA & JAECOO made a grand debut of the JAECOO 7 SHS with an orchestral piece from
the Bangkok Symphony Orchestra. The definition of Classic Beyond Classic created excitement and was an important highlight of the event.
JAECOO 7 SHS (Super Hybrid System) is an innovative Super HEV + EV, the latest plug-in hybrid SUV with
cutting-edge technology and modern design. The 5th generation 1.5TDGI engine, which is based on Chery Automobile’s 3rd
generation hybrid technology, meets all your needs with excellent performance and features that transform the operation of plug-in hybrid
systems to be more economical and cost-effective. The Super Electric Hybrid DHT System ensures a smooth and seamless operation between EVs and HEVs. It can be driven by all-electric at speeds of up to 120 km/h. With more than 25% battery, the maximum power is 347 horsepower (HP) and the maximum torque is 525
Nm. Thermal Efficiency ensures that the engine continues to operate at peak performance
even under heavy duty conditions and provides excellent fuel economy of more than 21.28 km/litre. With a system that can adjust the fuel supply to suit driving conditions in real time. With all
of these features, the JAECOO 7 SHS delivers performance and a driving range of more than 1,300 kilometers. The battery of the JAECOO 7 SHS is highly safe with an all-round battery protection system
that is resistant to heat, shock, and water resistance, and a shutdown protection system within 0.002 seconds after a collision
. It can also be used as a mobile power source in case of emergency,
with an external discharge of 3.3 kW to support a wide range of applications.
Pichanut Wongpattanasin, Vice Chairman of Omoda & JKOO (Thailand) Co., Ltd., said, “The JAECOO 7 SHS is a vehicle that transcends the limitations of conventional plug-in hybrid vehicles. We offer a driving experience that combines the strengths of both electric and hybrid vehicles in one vehicle. Whether users need quiet and energy-efficient for city trips or powerful performance for long trips, the JAECOO 7 SHS is ready to meet all your needs perfectly. This is a clear example of our product development philosophy that focuses on
cutting-edge innovation, is environmentally friendly, and meets the needs of modern families at an affordable price. We also pay attention to after-sale service, with long-term maintenance costs that are more accessible than other brands. in the market.”
OMODA & JAECOO presents the latest automobiles at the event ( March 24-25 only).
Also at the event, the brand presented the JAECOO 5 EV with a design inspired by the concept of “Origin of Nature” combines strength and beauty in every line. It features excellent performance with the innovative “Human-Pet Friendly Travel” to create comfort and safety for both passengers and pets, with an independent suspension system
installed with a true understanding of consumer behavior, a panoramic sunroof of 1.45 square meters and a 13.2-inch smart display. Enhances the driving experience in all road conditions. Whether it’s hitting the streets of big cities or adventuring on nature trails
, the JAECOO 5 EV is another choice for the younger generation looking for a high-end electric vehicle that combines innovation and design
. (This specification is subject to change when imported into Thailand) Another model on display is the OMODA C7 SHS, designed under the concept of “Global Co-creation, Unlimited Enjoyment” that will lead consumers to a new era of automotive design by
co-creating works that cross borders as well as inspiration from the future without limits. The design of the C7 reflects sharpness at every angle
with a grille front. The X-shaped is strikingly different, with a perfect play of light and shadows from intricately carved curves and surfaces, as well as a smart rhythm light system that gradually shines. It’s like energy that flows all the time. These innovations convey a new experience that meets the needs of the target audience. New LOHAS who loves cutting-edge fashion and futuristic technology, the OMODA C7 SHS not only changes the aesthetic standards of SUVs , but also opens up a driving experience that combines comfort. Technology and style are more seamlessly combined than anyone else.
OMODA & JAECOO Expands Consumer Reach of JAECOO 6 EV with Entry-Based Models
After delivering the JAECOO 6 EV to everyone since August 2024 and receiving a good response. This year, JAECOO
has introduced the initial JAECOO 6 EV Long Range 2WD PRO to meet the needs of urban people who are passionate about the One Box Style
and want to drive a car that reduces air pollution.
OMODA & JAECOO will offer special offers to customers who book a car at the Motor Show 2025.
OMODA C5 EV Model Year 2025 Reflecting boundless creativity Combining
modern design and futuristic technology with discounts of up to 220,000 baht (limited quantity)
OMODA C5 EV Long Range Ultimate Model Year 2025 Discounted price 729,000 Baht (from 949,000 Baht)
OMODA C5 EV Long Range Plus Model Year 2025 Price after discount of 679,000 Baht (from 899,000 Baht)
Ready for other offers
Book from 24 March – 6 April and launch the OMODA C5 EV from now until 30 April 2025.
Special Promotion Motor Show Deal for JAECOO J6 EV (or iCAR 03 in China), an off-road electric vehicle featuring a “ONE BOX STYLE” design coupled with modern electric vehicle technology. RESULTED IN THE “BEST OFF ROAD EV” AWARD WITH A DISCOUNT OF UP TO 100,000 BAHT.
JAECOO 6 EV is available in 2 versions.
- Long Range 4WD: 279 hp, 418 km driving range (NEDC) with 9 driving modes (Eco, Normal, Sport, Custom, All road, Slippery, Beach, Muddy, Bumpy) after discount of 1,149,000 baht (from 1,249,000 baht)
- Long Range 2WD: 184 hp, 426 km driving range (NEDC) with 4 driving modes (Eco, Normal, Sport, Custom) after discount of 999,000 baht (from 1,099,000 baht)
- Free 1st class insurance for 1 year*
- Home Charger worth 25,000 Baht*
Simply book and depart the JAECOO 6 EV (or iCAR 03 in China) from now until 30 April 2025.
Ready for other offers
*Note: Terms and conditions apply.
*All terms and conditions are as specified by the company and some of these offers cannot be used in conjunction with other promotions.
From the concept of ONE BOX TRENDY, which has received the attention of many customers. JAECOO has organized the “ONE BOX DESIGN” Contest campaign for fans who love to dress up cars. JAECOO 6 EV participates in the most popular trim contest Expand the creativity of users with the 1st prize worth 100,000 baht, 2nd prize worth 50,000 baht, 3rd prize worth 25,000 baht and 7 other 4th-10th prizes worth 10,000 baht Submission of photos will be held from March 24 to July 31, 2025 and Vote will start from August 1 to 26, 2025.
To promote the transition to new energy vehicles and reinforce the brand’s vision to drive a sustainable automotive future, OMODA & JAECOO is launching a brand new campaign, the “Eco Bonus” Campaign, with a donation of 10,000 baht. Simply present
the registration book of the combustion engine or HEV when purchasing the OMODA C5 EV or JAECOO 6 EV from 24 March to
30 April and the JAECOO 7 SHS from 24 March to 6 April, which is exclusive for customers at the motor show only.
“The launch at this motor show not only brings a new model to the market. It also reinforces our mission to push Thailand into an era of green travel,” said Qi, CEO of Thailand. Jie, Chairman of Omoda & JKOO (Thailand) said. “We are committed to being a leader in promoting the use of clean energy with cutting-edge automotive technologies that not only meet the lifestyles of modern consumers, but also contribute to building a sustainable future at the same time.”
Meet the cutting-edge fleet of vehicles and special promotions from OMODA & JAECOO at booth A23 at the Bangkok International Motor Show 2025 from 26 March – 6 April 2025. 34 locations nationwide
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About Chery
Established in 1997, Chery Automobile Co., Ltd. is a global automobile brand based in China. With the commitment to create new innovations to always happen. Therefore, a research and development center was established in China. Germany, the United States, and Brazil. It has also established a global automotive R&D team with more than 25,000 personnel, as well as many of the company’s proprietary integrated automotive technologies. Chery has research and development (R&D) centers in many countries such as China, Germany, the United States, and Brazil. It is the first Chinese automobile company to export automobiles, CKD parts, engines, and automotive manufacturing technology and equipment worldwide.
present Chery operates in many regions around the world, covering 110 countries, and has 16 overseas factories, more than 2,680 overseas dealers and service centers, and nearly 15 million users worldwide, including 4.5 million users outside of China. In addition, Chery has ranked first in passenger car exports from China for 22 consecutive years.
About OMODA & JAECOO
OMODA & JAECOO, a developer of personal car brands under Chery Automobile, a leading global automotive technology leader that focuses on the development of new energy, offers a variety of new energy vehicle options, covering all product groups, including BEV, PHEV, HV, and others, giving consumers more choices. Growing rapidly in 33 countries and regions around the world. It has more than 410,000 users worldwide, and it first entered the market in Thailand in 2024.
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For media inquiries, please contact: | |
Omoda & Jeku (Thailand) Co., Ltd.
Pinyapat Piriyapongkorn Tel. 081-453-9663 อีเมล์ pinyapat.p@mychery.com |
Young & Rubicam Y&R PR
Boonrada Ankurat Tel. 096-796-9566 อีเมล์ Bunrada.oangkurarat@vml.com |
Model | Campaign | Special Offers |
OMODA C5 EV Model year 2025 | Discount up to 220,000 Baht
· OMODA C5 EV Long Range Ultimate Model Year 2025 Discounted price 729,000 Baht (from 949,000 Baht) · OMODA C5 EV Long Range Plus Model Year 2025 Price after discount of 679,000 Baht (from 899,000 Baht) Book from 24 March – 6 April and launch the OMODA C5 EV from now until 30 April 2025. *Price increased by 20,000 baht when booking from April 7
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Ready for other offers
Free Home Charger Ready to Install Valued at 25,000 Baht* 1st class insurance (mall repair) for 1 year valued at 19,000 baht* Free! 5-year, 24-hour emergency assistance service valued at 10,000 baht* Application T-Box service 5 Valued at 5,000 Baht* OMODA carpet worth 1,500 baht, the brand and type of carpet are as specified by the company.* Free! The warranty covers 8 years or 200,000 kilometers (whichever comes first)* • Warranty • Driving motor system warranty • High Voltage Battery Warranty Free! OMODA C5 EV Long Range Ultimate-specific electrical extension cord* AC Portable Charger Cable*
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JAECOO 6 EV
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Discount up to 100,000 Baht
· Long Range 4WD: 279 hp, 418 km driving range (NEDC) with 9 driving modes (Eco, Normal, Sport, Custom, All road, Slippery, Beach, Muddy, Bumpy) after discount of 1,149,000 baht (from 1,249,000 baht) · Long Range 2WD: 184 hp, 426 km driving range (NEDC) with 4 driving modes (Eco, Normal, Sport, Custom) after discount of 999,000 baht (from 1,099,000 baht)
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Free 1st class insurance for 1 year valued at 21,000 Baht*
Home Charger worth 25,000 Baht* Free! 5-year, 24-hour emergency assistance service with unlimited times valued at 10,000 Baht* Free T-Box service for 5 years worth 5,000 baht* Free JAECOO rug valued at 1,500 baht The brand and type of carpet are as specified by the company.* The warranty covers 8 years or 200,000 kilometers. (whichever comes first) * • Warranty • Driving motor system warranty • High Voltage Battery Warranty Free! Electrical Extension Cord (V-to-L)* AC Portable Charger Cable*
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JAECOO 6 EV LONG RANGE 2WD PRO | Forecast price 899,000 baht | |
ECO BONUS | Giving a donation of 10,000 baht Simply show your HEV registration book when purchasing the OMODA C5 EV or JAECOO 6 EV from March 24 to April 30 and the JAECOO 7 SHS from March 24 to April 6. |
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“ONE BOX DESIGN” Contest | For fans who love to customize cars. JAECOO 6 EV participates in the most popular trim contest Expand the creativity of users with the 1st prize worth 100,000 baht, 2nd prize worth 50,000 baht, 3rd prize worth 25,000 baht and 7 other 4th-10th prizes worth 10,000 baht Submission of photos will be held from March 24 to July 31, 2025 and Vote will start from August 1 to 26, 2025. |